Getting All Magical On Me Is Not Enough Traction

I was at my day job again, which is really a overnight job at the local hospital. After four years of working there, I finally posted something in the break room on the "Brag Board" This is where people often brag about the new life they gave birth to, or the new grandchild they have. For me, I bragged about the birth of my new startup Passdown. 

I found it super hard to do. I just do not care to brag even about these good things in life. Don't know why, it's just me. I choose to share it with them because they all saw my last startup's birth and well, pretty much they all knew before me it didn't really have a chance. Although I still hold out hope for DighThin, it could somehow take off, but without the founder pushing it, it's unlikely.

The reason I chose to brag about Passdown is simple. Traction! I never really bragged about DigiThin at work even though many people, including myself could benefit from it. I was definitely uncomfortable about stepping into the traction channel for DighThin. With Passdown everything is different.

The first big difference about Passdown is the fact that when I tell someone about it, they get this magical, sparkly look on their face. They react in such a way that blows my mind. It tells me something. It shocks me. It quites me. It thrills me. It astounds me. "How can this be, I ask, in my mind?" In all the years of my crazy ideas, I never got this reaction. 

As I have said in all my recent post. To me Passdown just seems like another one of my crazy ideas. When I witness this delight of joy in people, my heart melts into a million pieces of awe! My mind thinks, could this be my gift for humanity that I have been searching for? If these reactions are any indication, I would say so. Yet, I have the business side playing. "Just a few friends and co-workers, some outside my network strangers, getting all magical on me" is not enough traction to say, "Oh yes, you nailed it" 

No, I need one hundred thousand people to sign up on the beta list in like one day to say "I nailed it", or at least a steady increasing stream that can be multiplied to see the potential growth.  

My heart is in conflict with my mind. The two are fighting for the joy. One want's business and the other wants to see the sparkly magical expressions on peoples faces. It's not a bad place to be. I've never been in it.

As I walked into the break room with my t-shirt on a hanger. The note explaining my new startup to them, I felt, awkward. I didn't want anyone to see me hang my brag. 

I want them to know, because they are my work family. They care about me and I care about them. To be able to share with them the amazing things Passdown will do for them, well, I had to share it with them. They never threw me into the loonie bin with all my other far fetched ideas. They still loved me, for who I am. Maybe this startup will give them an everlasting smile. : - )